Audio via a field mixer or direct to camera 15 July 2014

As a solo videographer, you don’t have the luxury of a separate sound operator. So what are the pitfalls to look out for and what are your options... read more

An external lavalier microphone with an iPhone 9 June 2014

When I wanted to use my iPhone as a handheld recorder, my preference was to use an external microphone, which I managed with a DIY adapter... read more

Using external microphones with an iPhone 12 May 2014

When I wanted to use my iPhone as a handheld recorder, my preference was to use an external microphone, which I managed with a DIY adapter... read more

Writing PR material for the trade press 7 April 2014

After all the posts here on making videos, I thought it was about time we looked at writing for printed media... read more

Making videos when resources are limited 16 March 2014

How do you make an application story video when all you have are three application photos and a product picture... read more

The devil is in the detail 9 Feb 2013

My own experiences with audio equipment, and what they reveal about the importance of technical support and good literature... read more

When you need more clean gain 20 December 2013

If you’re having to turn up your pre-amp too high with a particular microphone, giving you noisy recordings, then the FetHead could help... read more

Making animations from line diagrams 13 October 2013

Animated line diagrams can help to build interest and to explain complex or difficult concepts... read more

Seminars during exhibition season 30 September 2013

Have you presented a seminar at an exhibition lately? How many people turned up? Did it all feel like wasted effort? Well, it needn’t... read more

Image rights - a cautionary tale 22 September 2013

The software that image libraries have for trawling the web looking for uses of their images is incredibly sophisticated... read more

YouTube as an engineering tool 8 September 2013

Over 70% of engineers use YouTube as an essential resource as part of their working lives... read more

Dealing with unwanted reflections 18 August 2013

Reflections can be particularly problematic if you’re filming inside glass cabinets or alongside glass panes. But they’re easy to deal with... read more

Tips for corporate videos 4 August 2013

I wanted to talk today about corporate (or company) videos, and about the different styles and elements you may or may not want to include... read more

DSLR or conventional video camera? 14 July 2013

What we need to focus on are the specific features we need and how we intend to use the camera... read more

Ten tips for product demonstrations 7 July 2013

A key area of focus through this blog has been on making product demonstration videos, so let’s sum up the key points so far... read more

Getting steadier motion video 30 June 2013

In any video where you want to eliminate shake and wobble, use either a tripod, a shoulder mount on a steadicam... read more

Adding tags to YouTube videos 23 June 2013

What do we mean by ‘properly tagging our YouTube videos’, and how exactly do you do it? All will be explained... read more

Do you need a corporate video? 16 June 2013

With corporate video, it’s important to be very clear about the job it’s designed to do, and realistic in your objectives... read more

Pacing the voiceover in your video 9 June 2013

Scripting for video is more than just a basic editing job. You have to get into a whole different mindset and a new way or working... read more

Adding value to your videos 2 June 2013

Why not promote your videos through a purpose designed eNewsletter, with links straight back to your own website... read more

Should your video have a voiceover 19 May 2013

If you want to get the greatest return from the resources you’re using, I’d suggest a voiceover would always add value... read more

Composition using the rule of thirds 12 May 2013

Good composition is one of things that separates professional looking video from the decidedly amateur... read more

Is LED lighting good enough for video? 28 April 2013

Even modern continuous LED lighting is still missing key colours and components, and the low cost products often have a big spike in the green... read more

Are your videos engaging the viewer? 21 April 2013

Video is a powerful story telling medium, perhaps the most powerful. To engage your audience, you have to tell a story... read more

The power of case study videos 14 April 2013

Can you demonstrate how your products have saved a customer money, reduced energy consumption or increased productivity... read more

Filming successfully outdoors 7 April 2013

When you film outdoors, learning how to work around the prevailing conditions can be the difference between a successful shoot and a wasted effort... read more

Objectivity is one of the keys to quality 24 March 2013

I stirred up a bit of a hornet’s nest last week by suggesting that the video created by an external company was more effective that in-house content... read more

The impact of online video 17 March 2013

Independent research has again emphasised the importance of good quality online video as a sales aid... read more

Getting the best possible audio quality 10 March 2013

I like to go into every job with as much flexibility as possible. Always have options and always have a plan B... read more

Demonstrate the benefits of your products 3 March 2013

You can talk about the features of your products in press releases, brochures and text on your website, but nothing quite beats video... read more

Making more of your PowerPoint presentations 24 February 2013

By exploiting the power of video and the reach of the web, your PowerPoint presentations could be seen by thousands of people... read more

The importance of good quality audio 17 February 2013

It’s an interesting fact that people are far less tolerant of poor audio quality than poor video quality... read more

Always think about your angles 10 February 2013

One of the best things you can do for your customers is a simple video demonstrating how to set up and/or use your product... read more

How to fake a two-camera shoot 3 February 2013

This week I have a second top tip for massively increasing the quality of your videos. And this one won’t cost you a penny... read more

Videos for maintenance and training 27 January 2013

Engineers are visual people. Showing them how to do something is likely to be more effective that simply relying on the product user manual... read more

Making quality the focus of your videos 20 January 2013

I’m continually amazed at the number of companies who, when it comes to video, say quality isn’t important because “it’s only for the web”... read more

Playing the numbers game 13 January 2013

Let’s look at the number of people visiting your site, and the number of minutes they spend there... read more

Using video to drive up visitor numbers 6 January 2013

For this first post, let’s look at why you should be considering video... read more